Blueprint Operations Surpasses 45,000 Machine Installations

    Blueprint Operations has passed a significant milestone, confirming its installed machine base has now exceeded 45,000 units across the UK.

     

    The landmark follows the company’s recent appearance at London’s EAG Expo and marks more than a decade of sustained expansion since Blueprint first entered the UK market in 2013.

     

    Growth accelerated from 2015 onwards as the business expanded its product portfolio and strengthened distribution channels. In recent years, the adoption of a Direct Sales strategy has further reinforced relationships with operators across the Pub, AGC, Bingo and FEC sectors.

     

    Reflecting on the achievement, Managing Director Andy Tipple described the figure as evidence of consistent investment and strategic clarity.

    “This represents a notable success for the brand and reflects our reputation for delivering best-in-breed gaming machine entertainment,” he said. “Sustained growth comes from having a defined process and a clear strategy, underpinned by continuous investment.”

    Tipple emphasised that customer feedback remains central to Blueprint’s development programme, with operator insight feeding directly into product innovation.

    A recent example is the Velocity cabinet, launched in January 2025 following more than 10,000 hours of research and development. Velocity has already surpassed 4,000  unit sales in just over a year and is on track to challenge the long-standing performance of the Ultramax cabinet, which achieved more than 10,000 installations.

    Tipple added: “Our commitment to ring-fenced R&D and our passion for innovation are fundamental to maintaining momentum. That focus allows us to continue raising standards in low-stake gambling entertainment across multiple sectors.”

    With its install base continuing to grow, Blueprint’s latest milestone underlines the competitive strength of the UK’s low-stake machine market and the importance of sustained product development in driving long-term success.

     

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    5 March 2026

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