
Harry Levy Amusements has reported a strong wave of new installations for its popular Bullseye pusher machine as seaside venues prepare for the busy summer season.
The company says there has been a flurry of new Bullseye installations across coastal locations including Ramsgate, Leysdown and Weston-super-Mare ahead of the May Bank Holiday period.
Among the latest operators to invest in the machine are Jeremy Godden, who has added multiple Bullseye 8-player units across his Kent and south coast estate, and Bill Cain, who has installed a second Bullseye machine at his Leysdown arcade following strong initial performance.
Meanwhile, at Weston-super-Mare’s iconic Grand Pier, operator Tim Moyle has described Bullseye as the top earning pusher on site, reinforcing the machine’s reputation as one of the sector’s strongest-performing redemption-style attractions.
According to Harry Levy, Bullseye has become one of the most successful amusement brands of recent years, consistently delivering strong gameplay performance and high visibility on arcade floors.
Richard Walters, Sales Representative at Harry Levy, said: “Bullseye is a massive hit and here to stay for years. It’s one of the most eye-catching pushers in the market for at least a decade and it has really produced the goods for seaside arcades.”
He added: “It’s a top earner in almost every venue that it’s sited and it really engages with players in every part of the country.
“There’s been a real drive on the Bullseye over the past few weeks as the season starts up. And with the current pressures on families at the moment, it’s crucial that we get as many entertaining machines which deliver value-for-money fun for parents and kids to play on together during their staycation trips.”
The latest installations come as operators across the UK’s coastal sector continue preparations for what many hope will be a strong summer trading period, with family-friendly redemption and pusher products remaining a key driver of footfall and dwell time within arcades and FECs.
4 June 2026
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