TouchTunes UK: Revolutionizing Jukebox Revenues with App Innovation
TouchTunes UK is redefining the jukebox experience in pubs across the nation through a significant investment in its innovative customer app. Offering a seamless way to choose and pay for music, the app has rapidly become a game-changer for venues and music lovers alike.
According to Toby Hoyte, Commercial Director of TouchTunes UK, app-based payments have already surpassed contactless card transactions in revenue for some pubs — a testament to the global growing preference for mobile-first experiences.
"The app is the future for driving forward customer engagement," Hoyte remarked. "It empowers users to create their own playlists, giving them full control over the soundtrack of their night, while also offering exclusive deals and promotions. This personalized touch is what sets the TouchTunes experience apart."
Recent industry research underscores the value of mobile commerce, with app users demonstrating higher engagement and spending compared to traditional payment methods. This trend aligns with TouchTunes' focus on leveraging technology to enhance the pub experience and boost operator revenues.
“Studies have shown that conversion rates on mobile apps are twice that of mobile websites, and the average order value is higher when customers shop via apps,” adds Hoyte. “According to eMarketer (the market research giant) e-commerce is estimated to constitute 44.6% of total U.S. retail e-commerce sales in 2024.”
As mobile apps continue to shape the retail and entertainment landscapes, TouchTunes UK remains at the forefront, delivering innovation that benefits both customers and venues.
Contact the TouchTunes UK team now to find out how the app can boost revenue in your sites.
20 November 2024
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